2008年2月27日星期三

The domestic problem of existence and the present situation of television amusement news programme

ContentSince since television this medium birth, news and amusement accompany it to grow up and strengthen. In other words, news and amusement are the two lifelines of television field. Along with the unceasing raising of material life quality, people will be more and more to ask the satisfaction on cultural life. This has been doomed to entertain programme will have to have no the huge market that may appraise. Now, the amusement information programme of the television station of every place of our country has though already gotten good development in not long time , has arisen a lot of more excellent programmes. But because of domestic similar programme, start to compare night. Compare with foreign and Hong Kong's tableland district , still have information content to be not enough , report scope is narrow , timeliness and amusement bad, programme form the unitary amusement accomplishment low etc. problem of host and amusement reporter. Therefore, the quality of how to raise amusement news programme will also become a very long time in the future is engaged in the worker of television amusement news the problem that place must consider conscientiously.
Keyword:Amusement news, information


Prospect and the
It is late that Chinese television news propagate to start , from last century from 80 decade, just begin to take off. Entertain especially news aspect, last end of the century, a files the name that privately owned television company makes for" Chinese amusement report" programme have just filled the blank of television amusement news. Since then, the television amusement news programme of continent has begun rising development.
Since since television this medium birth, news and amusement accompany it to grow up and strengthen. In other words, news and amusement are the two lifelines of television field. Pass , people will always limit separates news and amusement district clearly, think that this two are always that fire and water does not be allowed. Actually, along with message amusement and the conversion of life style and thought way, the tendency that melts is more and more obvious. Popular culture is good at have the aid of modern popular medium to the masses plenty of manufactures message, cause the public even if amusement is self major purpose. Modern media news amusement melts big tendency has explained that message and amusement are not that fire and water does not be allowed.
Along with the unceasing raising of material life quality, people will be more and more to ask the satisfaction on cultural life. This has been doomed no matter television is still current thriving network, amusement programme will have to have no the huge market that may appraise. If we are simple to do description to amusement news, general idea may so say that amusement news are to, according to some needs of modern person, produce the product that lets a part of person consume.
The time that television amusement information programme arises on the television screen of our country though does not grow , but have appeared like" amusement scene"( " original Chinese amusement report ") , " amusement star universe" , " entertain without limit " and " entertain music turns day " etc. the amusement news programme that so has representative. The places such as Beijing, Shanghai, Hunan and Fujian have got own amusement news programme one after another. Li Xia, rope Ni, Li Xiang and week Jin etc. amusement God broadcasts also become widely known star therefore.

However if entertain , its road is the big trip of this news there is innumerably connected contact with the various cultural, social factors of our country. Our country is being in a transition period, what people first see is that material field develop fast. The acceleration of market economic process has stimulated the material that people have been contained for a long time to enjoy desire and consumer impulse. Such feelings boundary makes one lose reason easily. People requirement each matter can as far as possible make self satisfy. So also ask cultural life aspect as far as possible happiness. Entertain news the very good this demand that has satisfied people. See from cultural angle, when social transition issue popular culture also becomes trendy in in lifetime, it is mainly consumer's to be citizen the masses , taking popular medium as major propagation means, people have certain leisure and economic condition to satisfy cultural needs , they will more attention fine and smooth life and town are miscellaneous to talk. Pay attention to odd incident and trifling news. In such process may very good relax own mood, alleviate work and the body and mind brought by life go up tiredness, gravity and pressure. So, amusement news have got its wide market. The appearance of amusement news programme has satisfied the demand of audience for the thirst for knowledge of amusement information greatly. This kind of appearance with earlier more information the paper quality media in newspaper and magazine goes up. However have only television can bring audience is personally on the scene feelings. Therefore television amusement news programme is from the value that has its independent existence.

The existent problem of

So-called television amusement news programme denotes host so as broadcast orally newspaper is major form, is for shadow , the recent incident that is regarded and is occured in song amusement circle and the report of amusement figure.

Now now, there are the amusement news programme on many television screens that broadcast every day , the selectivity of audience is very big. The audience ratings of programme besides on audience feelings the factor of or other restrictions, the very programme quality become competitive crucial a magic weapon. Following aim at the domestic existent problem of similar programme , through some aspects, come to talk about how raise the quality of amusement news programme.

( Yi) amusement

The amusement programme of the television station of every place of our country in not long time though so as have gotten good development, when Beijing light founds " Chinese amusement report", have started domestic amusement news to melt first river such take the lead to take affect take off, the amusement news programme of the television station of every place also develops like bamboo after a spring rain , has still arisen a lot of more excellent programmes( preceding have mentioned). But because of domestic similar programme, start to compare night , relative to the Hong Kong's tableland district of foreign countries and our country, our programme still has a lot insufficient place. From content , first, it is narrow that not enough big information content reports scope. In the Hong Kong's tableland district of foreign countries and our country, amusement information is each comprehensive television station , the indispensable attention of news channel and amusement channel field. It is larger that American television net has the proportion of amusement channel and the amusement news around half hour every day. The television station of European most country has special amusement news. Hong Kong is wireless , inferior regard to purchase international amusement news at the same time, also own produce local amusement news. Each major television station of Hong Kong's Taiwan has the amusement programme of 90-120 minute every day. Present domestic amusement news programme broadcasts time to compare is short, per issue, it is around 30 minutes. Report scope mostly in domestic. Many time even a news repetition broadcast , have no how many news contents obviously , take many time when broadcasting , a little delay the suspicion of time intentionally. Give person unavoidably so as have too many problems to tackle feeling. Compare under, the amusement programme report scope of Hong Kong's tableland district will be more broad. Not only, the amusement news of local report still include Chinese Mainland and day Han the amusement news of place. Their antenna is even stretched to all parts of the world. Length general when is a hour of more, some is even as long as two hours. Broadcast as day that the Taiwan guard of east wind regards to entertain news programme" Asian amusement center", longest broadcast time to last 150 minutes. Content is concerned with Hong Kong's Taiwan , day Han , is western and continent, meet the demand of various audiences. Again broadcast as similar day of phoenix TV programme " entertain strong wind Bao ", broadcast time every day to reach 38 minutes. Content antenna is also broad , has the news in the aspect of many American Hollywoods. The size of information content is often to test the one of a amusement news standard with well bad programme , even more embodies the ability of making the produce of unit.

Secondly is timeliness differs from comparatively. Timeliness is the one of important property of news. This is also that news media fights for audience in competition , raises a aspect with the most important audience ratings. A media once can communicate newest fresh hot hot message at the premier time to audience, she has also grasped competition first machine. Now, domestic amusement news programme broadcasts time is shorter, and adopt the form of recorded broadcast. The tens minutes of short news that can be broadcast are few and few in so many recreational activities. A lot of messages can not be communicated in time to audience. The news that audience accepts have not often been " news". Especially when nowadays network the times become trendy in , a lot of message audiences have seen preemptively on website. Do you think that who can be still well-behaved to take , before television, watching the news that had been known? Therefore television amusement news programme must realize timeliness in the eye competition of TV festival importance. Especially network media join , more deep remind television amusement news that programme will regard timeliness as important a magic weapon that attracts audience , can just maintain long vitality.

Again, the amusement of amusement news is not strong. From the property of news , amusement news have been different from serious news. The interest of news , hunt for novelty sex becomes her primary property and function. Whether amusement the masses become judgment the one of a important standard of amusement news and a files amusement programme. The content of amusement news is , is taking cultural recreational activities as its main part. On selecting material , must excavate the amusement of incident implication fully. The major source of amusement information takes a picture by outdoor scene to form , and general news are the same, message collection clear complete is the most basic requirement. Besides, still ask to catch detail with the visual angle of amusement , use unconventional camera lens with the way of close-up and close quarter , stand in the angle of amusement news , describe the incident of amusement with the camera lens of amusement, meeting is better to stress the amusement of amusement news. Scholar thinks that what amusement news emphasize is story , circumstances, have joined favor taste factor appropriately , have strengthened the mystery of incident or arouse enthusiasm , stimulate.

Therefore we should magnify visual angle when collecting message. Had better introduce some amusement news of all parts of the world really. Allow arrangement in on layout classification , divide some little edition pieces according to region or content. Prolong to broadcast time every day , let audience see that" satisfy a craving ". Certainly, content must be substantiated and is valuable. Otherwise audience is not to satisfy a craving and is " loathe taste". Under certain condition television station may as far as possible many when the amusement reporter of all parts of the world that arranges self. So, can solve the insufficient problem of information content , may still raise the timeliness of news.

( 2) programme report

Current television amusement news have though refered to television record flat and the flat of literature and art , Zong the skill creative expression tactic of programme etc. various programme type, arrange " pattern kind " the flexible utilization of the audiovisual information of many shapes has gone to programme. It is some to make the editor strategy that unit even refers to amusement magazine , revolves around certain theme to make series programme. For example, " entertain scene " have put out in the special programme of February 2005" the Chinese roll sheet of TV play", have made the TV play of 2004 one checks inventory , pass for TV play comb , make overall summary and retrospect for the amusement incident of a whole year. Again the amusement star universe that sea eastern guard regards as above , refer to the amusement news programme of Taiwan , asking star to go to scene to do to visit talk , still let star be in scene loving with song to do move mutual. But such form still looks not enough flexible and changeful after all still relatively less. Programme broadcast form is basically many so as host for news entry broadcast to announce series connection , it is too unitary and stiff. Compare under, some programme forms of Taiwan compare many shapes and flexibility. Their meeting talk , broadcast newspaper and scene visit to talk , performance and space-time company line, the host talk show on-the-spot and site outside mutual move etc. various form fair in one body. The pottery sparkling and crystal-clear Asian amusement center that upholds has even more become amusement news programme stars the big stage that skill just demonstrates. Their usual programme of first phase in can have some honored guests when not at the same time part appearance when television studio, also recommend own new song, new flat or new book while accepting the host interview on-the-spot. Or directly do the announcement on-the-spot , announce in advance recent development for example singing performance, the time of signing to sell meeting and place etc.. Have strengthened the service of programme. For instance, Taiwan another amusement news programme " is Asian to entertain to know", the programme of first phase of December 2003. Programme has first broadcast a news of Cai Qin in the Beijing fiery site scene of singing performance. Closely afterwards, return to television studio, Cai Qin appears in television studio, host and honored guest have got a have chat type imitate to talk. Then, scene gives honored guest open the birthday meeting of little one, honored guest is ingenious in the process of making a promise to have in-formed the tendency of other recent local singing performance. So as soon as giving audience the newest most rapid message transmission , it is also to communicate message from star mouth, have embodied the amusement of news more to audience with near sense. Some programme still often makes mirror with" acting class system" by the certain star that pays attention to at present by person to uphold programme , so attracts audience. " Asian amusement knows " often adopt this kind of way. For example," meteor garden" the hot time of broadcasting have please act as in drama to develop the week change of one of leading role people is a guest performer to uphold. What worth-while one is mentioned is that their programme has still set up a facsimile number on-the-spot, audience may scene faxes to host hair, host can also think of together with scene and honored guest the facsimile that audience sends. Have increased programme may read some and move mutual sex, leting audience genuine participate in coming in programme, is personal to entertain. In a word, with diversified programme form, may just make our amusement news programme maintain vigour in intense competition. Amusement is that the demand of audience is also the last purpose of amusement programme. Amusement news programme wants make own audience crowd not as run off the content that must enrich programme constantly , the programme experience that refers to and absorbs more other comparisons constantly successfully breaks through the programme form with unitary self.

From long term angle, the variation of programme form concerns the programme vitality continued. We should consider various form flexible combination when making programme. Refer to excellent amusement programme, abandoning pass , is stiff to broadcast to announce the form of series connection, let host play freely with more natural relaxed amusement attitude. Many forms of moving mutual with some scenes pull the near "distance" of audience. May also combine Zong the produce of skill amusement programme form, produce becomes " a broadcast news Zong skill programme ".

( 3) amusement

Host is the transmission person of programme , is the soul figure and window that guides programme. Host is well bad or say whether the purpose that their special quality suits programme directly concerns the very programme successfully and Fou. For the amusement programme that relies on the expression of host completely especially. This kind of programme no matter the construction of atmosphere or the propulsion of content, depend on in host. Reviewing domestic amusement anchor-person, in general, the state and ability that still lacks talk and performance are too overcautious, reaction is not enough for alertness in, the process of management too form melts , lack the amusement property that amusement host should have. The most of hosts get up merely to announce the role of the programme of series connection of type, genuine as if" news radio hookup". Aim at these existent problems, following make a simple analysis for the quality for that amusement anchor-person should have.

First, will set up amusement idea and the artist location of self. The produce of amusement programme purpose should be very simple and definite, that how to entertain , is popular. Host will set up amusement idea , must make clear that it is own that the meaning of programme offers amusement to audience , relax own cultural consumer goods. In the process of management with the relaxed spoken language of amusement, run through in programme , let audience go to amusement place from the genuine cognition in host mouth. Is natural, want to accomplish relaxed drive Yu programme, still ask host to grasp various amusement means and skills. The amusement location of host self is very important for a amusement anchor-person. When host own location is artist, with the circle personage of performing arts as singer and actor, audience nature will regard them as amusement star. And in fact, they enjoy media report , are the same with other stars on possession social resource. The product that they offer and a song and a drama of movie and television are the same, only amusement is just primary. And as a " artist ", it is essential that they must still know performance. When they are on Taiwan , various movement and spoken language have not been the representative of some authoritativeness , and are amusement only. Therefore a good amusement host want as far as possible the performance desire that develop self fully.

Secondly, amusement news are different from serious news. Serious news have very heavy politicalness, any some mistake of host may bring the mistake on politics. And amusement news are prime objective with amusement, the nature of amusement news is more wide for amusement host to have offered , develop space. Host may the state of complete relax comes to uphold programme. At the same time, it is also that amusement host has put forward different requirement. 1, amusement anchor-person should have humorous sense, even may have no Li head do smile style. Make audience may when take over message at the same time joyful body and mind. Have person perhaps will think that have only Zong the host of skill programme just needs humorous sense. Actually otherwise, a files amusement news programme also complete meeting since the humor of host does smile and humorous speech style get matter the effect of half merit time. Amusement information programme complete may Zong the element of skill adds to come in , it is big to change former information programme information content entertain the situation with little degree, so as Zong the form of skill broadcasts to announce amusement news. The host of Taiwan many amusement information programmes is good at to utilize humorous tactic. It is seemed that they can even say sometimes to see somewhat looking with programme and without the joke of contact though confuse Kan confused tune, actually, it is to want to let audience see that there is also amusement bright spot in television studio, host not only gets up to broadcast the role of newspaper, they are also the producers of amusement. 2, amusement anchor-person should still have fast reaction ability. Only have had fast reaction ability, then can grasp in time the amusement bright spot that flashes in programme, better palm controls programme. 3 additionally, amusement anchor-person still asks to have plan consciousness. From the definition of anchor-person, the role of host has increased increasingly, expert type anchor-person has become development direction. And planing consciousness is expert type anchor-person the course that place will repair. With news and talk the difference of kind of programme is , amusement kind of anchor-person has larger flexibility and campaign space, this will inevitably also put forward higher requirement to amusement kind of anchor-person. It is important that it plans consciousness.

( 4) amusement

As a cultural amusement reporter, first, should have news accomplishment. Because what you are engaged in is news media work. Secondly, it is professional accomplishment. A cultural amusement reporter will at least prepare in some aspects on related professional knowledge. It is to know basically for the classical works on cultural artistic history first , has number basically. Second is to be able to hold for now popular thing. 3th is for everything the thing concerning amusement should be known somewhat

First, if you are a person who has cultural artistic discipline , you make report , have feeling , for this trip is interested. Otherwise you will when interview is to can't ask problem, it does not be understood that others reply is to again hear. Secondly, though the content of news media mostly is at present reality. But contemporary cultural art includes popular art, have her root , this is the classical works on cultural artistic history. Know through and through talent reasonable have as. For a person who is being engaged in cultural amusement report and comment , general understanding popular knowledge is insufficient. Because you are not to catch up star clan, you are also impossible to follow other traditional matchmaker cloud also cloud. This has the assurance problem of a convection trip tendency. Newspaper-man reports the incident that occurs recently , in which contains the forecast of convection trip. It is popular to denote social behavior and the social last popular very broad, popular momentary popular psychological phenomenon in a period. Famous grandson this text of sociology scholar of our country says: " the fashion claimed is the pattern advocated one o'clock. " at present popular cultural amusement phenomenon is a important content of popular propagation medium. Since novelness is the one of feature of popular phenomenon, this is happened , is consistent with the values of news. Therefore she can make news media get more crowd. Can say modern popular medium to complement each other with popular phenomenon. Popular medium makes popular phenomenon more popular. At the same time, her self also when in propagation popular have gotten stronger influence and vitality. Therefore it is popular it is the knowledge that amusement cultural reporter must know with classics.

Along with the development of society, various audiences are for television , film, drama and song and dance etc. Fan the attention of amusement circle is more and more. Amusement industry as a kind of cultural industry and cultural activity, have become in modern social life cannot or the part that is short of. The ease of amusement circle smells Qu matter has powerful attraction for audience. No matter action gets the needs of cultural message, still after tea surplus meal talk about capital, audience hopes to be able to get the newest most rapid amusement information. When amusement becomes people, the part of life also becomes the social psychological foundation of amusement information programme for the attention of amusement message. So when Bin Fen the discovery on television screen that we are pleasantly surprised use a batch of television amusement information programme of news tactic operation emerge as the times require. Therefore how to raise amusement information programme will also become , in the future very much in a long time, is engaged in the problem that television amusement journalist must consider conscientiously. Also have only the quality that has raised the very programme , talent makes entertain news programme when now turbulent surge amusement tide neutrality the land that not defeated.

Bibliographical

1 , " television amusement programme: Theory,

2 ," the Chinese eye form research

3 ," writing and the interview of cultural

4 , " Chinese programme type studies

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